Star Live powers fan experience for RIOT GAMES League of Legends World Finals at London's O2

Riot Games HP Brand Activation London 2024

It’s great to be involved with Riot Games’ League of Legends World Finals again this year, with 2023 vs 2024 truly showcasing Star Live’s range of capability.

This year, working with our agency client Envy, we delivered Starbox structures for HP’s fan activation at Peninsula Square (outside The O2 in London). Set against The O2 arena and the high-rise skyline, the installation has been live since yesterday (31st October) – drawing fans in ahead of the finals tomorrow. Last year in Seoul, our role was entirely different, delivering a mammoth 40m structural grid to support extensive screens and lighting requirements.

Whether it’s large-scale infrastructure or bespoke brand activations, Star Live can deliver exactly what you need for esports events.

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